A La Carté Services
Festival Submission Package (per film, per year)
Includes: Festival submission and submission tracking for one film over the course of one year, up to 30 festivals. We will submit film with customized cover letter to each festival. We will follow up with each festival to ensure your film has been received and that all required accompanying materials have been received as well. We will also keep track of acceptances and rejections and notify you accordingly. Creation of IMDB page for film linked to WithoutABox (client responsible for maintaining IMDB page going forward). Client must provide the following: Shipping Number (UPS or FedEx), Credit Card for submission fees, access to DVD and master file for film, paid WithoutABox account (we will help set this up if you don’t have one – requires credit card), content and information for Marketing Kit (photos, trailer, press releases, etc)
Note: if you reach the 30 festival submission limit before the year limit is up for your film, you will need to purchase a second package.
On Site Remote Training
We will spend up to three days on site (not including travel days), helping you and your team learn content generation, hands on training, posting, uploading, editing, engagement, and optimization. This is for the DIY filmmaker who does not have the budget for the full Film POP! experience and who wants to bootstrap their marketing as best they can.
Note: This line item does not include travel and lodging. Travel costs and lodging will be billed separately if choosing the on-site option.
Contact us via email to purchase a la carté services. Please specify which service you are interested in.
The Full Film POP! Experience (Short Film)
6 months of film marketing on and offline (this can be extended for additional cost to accommodate the festival circuit if you get accepted by adding the a la carté Festival Submission Package at the end of your 6 month strategy). Each package includes the all or part of the following, with all options customized individually to fit your film and its audience:
• Create buzz around film to generate distribution offers
• Submission of film into film festivals
• Creating Marketing Kit for film
• Develop an engagement plan
• Tracking film festival status
• Create national recognition of film to audience and press, bloggers, etc.
• Position film company as thought leaders
• Discovering and securing a fan base you can leverage for future projects
• Integrating offline and online strategies, including media exposure, PR and live tie-ins
• Provide information that reaches masses via blog/site/social media tools
• Listening to the buzz, engaging with the “groundswell”, creating community
• Produce potentially viral and interactive content across platforms and audiences
• Assist in merchandising around the film and fans
• Strategy and training by Film Pop! of film staff, cast and crew (varies according to strategy and film)
• Training blog writer in content optimization
• Measurement and Analysis
• Additional marketing, audience and distribution components, customized for each film (every film being unique, it gets its own unique plan)
• Enable filmmaker to drive sales of film via online distribution channels and DVD Sales going forward
Note:
• Content generation by Film POP! beyond initial training will be billed separately
• Web site and blog created (if you do not have an in house designer you can use, we will use ours and bill you separately)
• Maintenance of web site will be billed separately
• Travel expenses of Film POP! for on location training and content generation will be billed separately
GET A FILM POP! QUOTE FOR YOUR SHORT FILM!
(Responses within 2 business days)
The Full Film POP! Experience (Feature Film)
12 months of film marketing on and offline (this can be extended as needed to accommodate changes in film schedule and other feature film challenges by adding the Monthly Maintenance Package at the end of your 12 month strategy). Each feature film package includes the entire list of items from the short film package above, plus all or part of the following, with all options customized individually to fit your film and its audience:
• Full training and strategic advice in choosing distribution methods and driving sales of film via online distribution channels and DVD Sales
• Create buzz around film to generate distribution offers (specific techniques and platforms strategically planned around each unique film)
• Engage fans with offline screenings and create fan-based incentives for marketing the film online and offline
• General Feature Film Support (Includes: create and implement a strategy for reaching the goal of distribution, buzz marketing, engagement with fans and fan loyalty building for the film. Film Pop! will also provide training, best practices advice and general hands on assistance to the members of the staff, crew and content writer(s) to ensure they are maximizing their involvement with the campaign for the best return on investment (ROI). Strategy will include tool selection, engagement, training, metrics analysis and ongoing fine tuning for optimum effect. End goal: buzz, retained interest, audience base, convergence, growth, distribution, festival inclusion, and sales)
Note:
• A portion of the 12 month campaign will occur before and during production, and a portion will continue after film wrapped.
• Content generation by Film POP! beyond initial training will be billed separately
• Web site and blog created (if you do not have an in house designer you can use, we will use ours and bill you separately)
• Maintenance of web site will be billed separately
• Travel expenses of Film POP! for on location training and content generation will be billed separately
GET A FILM POP! QUOTE FOR YOUR FEATURE FILM!
(Responses within 2 business days)
