Posts Tagged ‘marketing dollars’

Marketing and Sales Are Part of Production Dollars

Posted on October 21st, 2009 by by Leslie Poston

To quote my friend and colleague Jim Keenan “Hope is not a business model”. This is true in every field, but never more so than film. For the indie filmmaker, every film is their “baby”. They do what they do for the art, and are often crushed when people in general don’t enthusiastically want to [...]